Sponsorships

We’re not just about paper products. We’re about meaningful collaborations, bold innovation, and building a community of eco-conscious businesses and consumers. From music festivals to motorsport tracks and hockey arenas, we partner with events that inspire, connect, and celebrate sustainable living.

Amsterdam Dance Event 2025

Where the beat never stops, we made our mark. As a proud sponsor of Meet Me at the Hotel, part of Amsterdam Dance Event, we brought sustainable energy to one of the world’s most vibrant festival experiences — proof that eco-conscious can be iconic.

This year, we introduced our world-first paper cup that can handle alcohol as well as hot and cold drinks, giving festival-goers a versatile, stylish, and sustainable way to enjoy their drinks. 

Let’s build a sustainable city together. One event, one cup, one conscious choice at a time.

ade illustration spoon

Car Race at Nürburgring 2025

Engines roar. Tires grip. The countdown hits zero — and the chase begins. This is where precision, endurance, and pure adrenaline collide.

We’re proud to sponsor the Porsche 924 Carrera GTS team — racing with speed, focus, and passion. Each lap tells a story of dedication, teamwork, and performance — values that drive us forward.

With Hello Straw on the car, we celebrate innovation, reliability, and the courage to go full force toward a more sustainable future.

Fast. Focused. Fearless.

Kenya Car Race 2025

This is more than a sponsorship. It’s a statement

Our journey into rally racing celebrates a sport that values durability over speed — the same spirit that drives Hello Straw. We design sustainable products built to last because real change isn’t a sprint; it’s a rally.

Every turn, every challenge, every victory reminds us that resilience builds progress.
Together, we’re racing toward a more sustainable future. 

See the highlights below!

KENYA RACE CAR elements colour swap-14

Let's collaborate!

We’re looking to partner with more events and brands that share our vision.

Let’s connect and build a sustainable event together.